Employees of PepsiCo will support a number of Cork charities and organisations by committing to undertake at least 50 good deeds during the year, celebrating 50 years in Cork and Ireland through its ‘50for50’ campaign.
Spreading positivity, building closer connections and supporting the needs of the local community, one of the organisations that PepsiCo will be supporting is the Crann Centre, which hosted the launch of the campaign with a tree planting ceremony.
Since establishing its Irish roots in Little Island in 1974, PepsiCo has been dedicated to making a positive difference in the local community. The ‘50for50’ campaign aligns with the company’s PepsiCo Positive approach, which places sustainability at the centre of how the company will create growth and value by operating within planetary boundaries and inspiring positive change for planet and people.
The tree planting ceremony at the Crann Centre coincides with Ireland’s National Tree Week, which celebrates the importance of trees in our environment.
Throughout 2024, employees based at PepsiCo’s Little Island site will play a pivotal role, engaging in a range of fundraising activities and volunteering their time to support charitable causes and sustainability initiatives, underscoring the company’s steadfast commitment to corporate responsibility, setting new standards for sustainability and community engagement.
