Samantha Kelly, co-creator of next week’s Social Media Summit, has revealed that Amy Huberman is among the most interesting people to follow and that Snapchat is the social media platform people find most confusing.
The TEDx speaker and Ireland’s own tweeting goddess (@tweetingGoddess) ran the Twitter poll, in advance of the Social Media Summit, which is taking place on the 1st and 2nd March, 2016 in Dublin’s Aviva Stadium. The poll found that Mark Little, Brezzie and Marian Keyes came out as some of the most interesting people to follow along with Amy.
Businesses are realising the value of Snapchat as they adopt the technology more widely to showcase brands and connect with customers.
As Snapchat is most popular with teenagers, the survey finding may be the result of most of the respondents coming from the 36-45 year old age group followed by 46-55 year olds, which is the main demographic who use Twitter – 35-55 years olds with the platform’s fastest growing userbase coming from the Over 55s.
Only 2% of respondents use the Periscope or Blab live streaming platforms. Both are popular in the states and are acquiring users in Ireland and across Europe at a steady rate.
Samantha Kelly said: “Amy Huberman and the other figures cited in the survey are all are leading Irish examples of great social media users. The summit will de-mystify Snapchat and all the other important platforms with noted speakers and workshops showing how brands, companies and even the small business owner working from home can excel through effective use of Social Media to generate strong loyalty, advocacy and ultimately sales.”
The upcoming Social Media Summit at Dublin’s Aviva stadium, 1st and 2nd March, 2016 will see the largest-ever gathering of Social Media Professionals in Ireland.
Further information and booking details for the Social Media Summit available from www.socialmediasummit.ie