The Nissan Micra has been voted Continental Irish Small Car of the Year 2018 by a panel of Ireland’s leading motoring journalists. The announcement was made at an awards ceremony that took place last week at the Gibson Hotel, Dublin attended by leading figures from the motor industry.
The panel of judges awards points on the basis of criteria ranging from innovation and safety to space, comfort, build quality, driving quality and value for money.
As a result of votes from 30 motoring journalists, the All New Nissan Micra was crowned winner of the Irish Small Car of the Year for 2018 accolade, succeeding eight other candidates.
Commenting on the result, ICOTY Committee member Michael Sheridan said: “The Nissan Micra has transformed in to a very smart and well styled machine. As a small car, it delivers big in almost every area.”
ICOTY Committee member David Walshe said: “In the crowded and ultra-competitive small car sector it was always going to take an exceptional car to win the 2018 Irish Small Car of the Year award. The striking new Micra is that car”.
Tom Dennigan of Continental Tyres said about the awards: “The choices of the Irish Car of the Year jury are a great help in informing Irish consumers as to the bewildering array of high tech vehicles that are launched in Ireland each year. Continental is delighted to be associated with the Irish Car of the Year awards.”
James McCarthy, CEO, Nissan Ireland added: “We are absolutely delighted to win this award. The Nissan Micra is a tremendous car with a huge reputation and history the world over. This result is due to a great team effort from all our Nissan colleagues – from the designers of the Micra, everyone in sales and marketing but especially our colleagues on the production line who produce outstanding quality products that deserve awards like this”.
Awards were made in five categories, reflecting the diversified nature of today’s car market in Ireland.