The outdoor stage at the SXSW 2019 event. (Photo: David Brendan Hall)

Innovate Limerick through Film in Limerick is joining forces with Local Enterprise Office (LEO) Limerick to send 10 local film and 10 local tech sector leaders to this year’s virtual SXSW Festival in Austin, Texas.

Founded in 1987, South by Southwest (SXSW) is an annual convergence of the interactive, film, and music industries and an essential meeting place for global visionaries. The event exhibits and highlights the integrations and overlaps between the digital and creative industries and connects attendees with some of the world’s most innovative companies.

This year the festival is holding a fully online event from March 16-20, and individuals are sought to join Limerick’s virtual delegation. While the call is on for all local creatives, entrepreneurs and anyone ready to reimagine the future and what’s next for the worlds of technology, film, culture and music, those interested in registering their interest should note the application deadline of this Friday, 26 February at 12 noon.

Delegates will have the opportunity to attend keynote and conference sessions, music showcases, film screenings and online exhibitions and be able to take part in a variety of networking events with creatives across interactive, film, and music industries.

Key themes for this year’s events include Challenging Tech’s Path Forward (harnessing the tech industry’s power to be a positive actor), Cultural Resilience in the Arts (how creative communities evolve in times of crisis) and Transforming the Entertainment Landscape (metamorphoses in the music, film, television, sports, and gaming industries).

CNN’s Jake Tapper and The Daily Show’s Trevor Noah speak onstage at the 2019 SXSW Conference and Festivals in 2019 in Austin, Texas. (Photo: Scott Paxton)

As part of the opportunity to join the Limerick Delegation, Film in Limerick and LEO Limerick will hold a warm-up online event for the delegation to help you plan and make the most out of the experience.


Mike Cantwell, Head of Enterprise LEO Limerick and Innovate Limerick said: “Any SME wanting to explore new opportunities should apply to participate in the Limerick delegation to find out about the latest in technology and innovation.

“Technology groups can network and attend the Innovation awards to examine collaboration and export opportunities; film groups will represent our growing mid-west filming sector. The virtual event is an opportunity to participate on a world stage.”

To apply to join the delegation, simply visit the Local Enterprise Office Limerick website – note the deadline to apply is Friday, 26 February at 12 noon.