The Ring of Cork’s Annual Tourism Seminar was held last week on December 7th at the Castlemartyr Resort.
Guest speakers Derry Cronin of the Cronin Travel Group and Elaine O Halloran, Director of Sales & Marketing, Castlemartyr Resort certainly energised and inspired the audience with their own business stories. Derry spoke about his family business from when it was founded by his father Dermot Cronin over 65 years ago and the journey and resilience it has demonstrated.
Elaine gave a very informative sales insight into their customer which is mostly domestic and also about the importance of sales trip to the US, as the US market is their most lucrative revenue generating guest.
Tourism businesses from Castlemartyr, Dungourney, Midleton, Cobh, Fota, and beyond, as well as representatives from Specialised Travel Services, Cork County Council and Narration, were in attendance.
Collaboration and co-operation were common themes of the seminar. Ring of Cork was commended for the vast amount of collective training, networking and marketing supports it delivers every year for tourism businesses in Cork.
Altogether, a very positive, informative, and inspiring seminar which also highlighted the importance of networking.
