Limerick City and County Council is delighted to announce the appointment of a Night Time Economy Advisor, a two-year pilot initiative in Limerick City, developed and funded by the Department of Tourism, Culture, Arts, Gaeltacht, Sport, and Media.
Ashlene Reyburn will bring a fresh perspective to the role having recently taken up residence in Limerick city after living most of her life in Australia. Born in Ireland, Ashlene returned with a wealth of experience having worked in various Australian government departments. Her professional background incorporates extensive experience in stakeholder engagement at multiple levels, project management and policy coordination.
THE ROLE
Inspired by similar appointments in European cities, this initiative stems from a recommendation by the national NTE Taskforce. Limerick City & County Council’s proactive approach to enhancing the night-time experience involves collaborating with key stakeholders. The NTE Advisor will establish a committee with inclusive representation to prepare a cohesive action plan informed by data-driven approaches, surveys, and consultations.
The role encompasses various interventions such as venue adaptation, public realm safety enhancements, cultural event management and incentives for late-night retail. The NTE Advisor will also report back to the national Implementation Group, contributing insights and best practices for consideration beyond the pilot period.
Brendan Troy, Head of Trade and Investment at Limerick City and County Council welcomed the appointment.
“We are delighted to welcome Ashlene into the team. I am looking forward to working closely with her on enhancing the Limerick City economy between 6PM to 6AM as part of a wider approach to investing in and supporting a diverse and vibrant city centre for culture, business, retail, residents and revellers.”
