Dairygold Food Ingredients is pleased to launch Pastureland – Dairygold’s guarantee that its suppliers’ milk is sourced from grass-fed cows who graze naturally on lush nutrient rich pastures across the golden valleys of Ireland.
The Pastureland guarantee will be rolled out across all Dairygold Food Ingredients’ products, from dairy powders to cheeses in the coming months.
A spokesperson for Dairygold Food Ingredients explained, “There are many noteworthy elements to Dairygold’s superior supply chain, from the uniqueness of our location, the welfare of our cows and the nutrient rich dairy ingredients they produce. Pastureland is our guarantee that our grass-fed milk is of the highest quality, is sustainable and naturally nourishing.
“We are a founding member of Bord Bia’s Origin Green and through the Sustainable Dairy Assurance Scheme our member data shows that our cows graze outdoors for 270 days on average on a diet of grass and white clover.
Their nutrient rich diet on open pastures, 97% grass based, means we have happy healthy cows and they produce the highest quality natural milk in the world.
“Pasture fed cows produce milk of superior quality that has scientifically proven health benefits. Studies have also shown that consumers prefer the taste, texture and appearance of our grass-fed dairy ingredients. These ingredients are used in infant milk formula, milk powders, cheese and confectionary products, helping to nourish people all over the world.
“The Pastureland guarantee represents are unique selling proposition at the very highest level in the dairy ingredients industry and is vitally important to our brand. It acts as a signature, an identifier and as a mark of quality. It is and should always be, the most consistent component in our communications,” the spokesperson concluded.
